Santa Claus may be a timeless figure, but through the ages he has never had a figure like “Fashion Santa” at a Toronto-area mall.
Paul Mason has been a model for more than thirty years. Two years ago, the Toronto model grew a beard and adopted the identity of Fashion Santa, turning heads at Yorkdale Shopping Centre.
Mason wears a red jacket, black belt and boots, but says he draws the line at wearing a hat.
For every selfie taken with Fashion Santa that gets posted on social media, Yorkdale donates $1 to the SickKids Foundation.